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How This Startup Made $10.5 Million in Revenue With Every Single Employee Working From Home

By John Lafleur 1 minute read

TL;DR: An article about GitLab’s internal culture and they grew into a 350-employee company, fully remote. Definitely some interesting ideas on the remote culture!

Remote but not Isolated

  • The biggest advantage to an all-remote team is obvious: Your hiring pool is gigantic, and you don’t need to convince top talent to move for you.
  • On the other hand, maintaining a culture is really difficult. GitLab’s leaders constantly think about it. Sijbrandij even hired away Netflix’s vice president of talent, Barbie Brewer, to serve as chief people officer.
  • Virtual coffee breaks, where employees talk about their lives outside GitLab, are built into everyone’s schedules.
  • Senior leaders hold office hours in video chat rooms that anyone can join.
  • When GitLab meets its monthly goals, everyone gets a free dinner.


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